Drivers Slow Down for Officer Bob.
Drivers Slow Down for Officer Bob.
The friendly beacon that
helps drivers notice
your kids sooner.
The friendly safety beacon that helps drivers
notice your kids sooner
★★★★★
Loved by 200+ founding families.
$5 today, fully refundable — locks in $50 off at launch.
★★★★★
Loved by 200+ founding families.
$5 today, fully refundable — locks in $50 off at launch.
Smarter Streets
Made for the modern parent.
✓
Upgraded safety, set up in minutes.
✓
Peace of mind for years.
✓
Smarter street, safer kids.
✓
One easy, removable, rechargeable unit.
Smarter Streets
Made for the modern parent.
✓
Upgraded safety, set up in minutes.
✓
Peace of mind for years.
✓
Smarter street, safer kids.
✓
One easy, removable, rechargeable unit.
We've upgraded everything…
Homes. Doorbells. Baby monitors. Cars.
Yet the place our kids actually play...
...has barely changed.
Officer Bob was built to change that.
Meet the world's first smart neighborhood safety beacon—designed to give families greater peace of mind.
We've upgraded everything…
Homes. Doorbells. Baby monitors. Cars.
Yet the place our kids actually play...
...has barely changed.
Officer Bob was built to change that.
Meet the world's first smart neighborhood safety beacon—designed to give families greater peace of mind.
We've upgraded everything…
Homes. Doorbells. Baby monitors. Cars.
Yet the place our kids actually play...
...has barely changed.
Officer Bob was built to change that.
Meet the world's first smart neighborhood safety beacon—designed to give families greater peace of mind.
Impossible to ignore.
Studies show lighting can significantly improve driver awareness and reaction time.
That means drivers notice sooner — and kids get more space to play safely outside.
Peace of mind,
built in.
A private, secure record so you never have to wonder, what happened?
100% private. Stored locally. Never shared.
Smarter Streets
Backed by traffic visibility research and behavioral science.
Building smarter streets, for safer kids.
Impossible to Miss
Study after study shows that lighting can dramatically improve driver awareness and reaction time to pedestrians.
So 360 lighting means that drivers notice your kids sooner — and kids get more space to play safely outside.
Impossible to Miss
Study after study shows that lighting can dramatically improve driver awareness and reaction time to pedestrians.
So 360 lighting means that drivers notice your kids sooner — and kids get more space to play safely outside.
Peace of Mind, Built In.
A private, secure record so you never have to wonder, what happened?
Like a dashcam for your street. 100% private. Stored locally. Never shared.
Peace of Mind, Built In.
A private, secure record so you never have to wonder, what happened?
Like a dashcam for your street. 100% private. Stored locally. Never shared.
Smarter Streets
Backed by traffic visibility research and behavioral science.
Because smarter streets equals safer kids.
Smarter Streets
Backed by traffic visibility research and behavioral science.
Because smarter streets equals safer kids.
It's getting worse…
Traffic today is heavier, drivers are more distracted, and pedestrian injuries have reached their highest level in more than a decade.
It's getting worse…
Traffic is heavier, drivers are more distracted, and pedestrian injuries have reached their highest level in more than a decade.
Every parent knows this feeling…
Injuries
67,000+
Over 67,000 child pedestrians are injured every year.
Fatalities
36%
36% of child pedestrian deaths happen between 3–7pm.
Getting worse
Highest
in over a decade
Pedestrian traffic accidents are at their highest in a decade.
Injuries
67,000+
Children pedestrians injured
every year.
Fatalities
36%
36% of child pedestrian deaths happen between
3 p.m. and 7 p.m.
Getting worse.
Highest in over a decade
Pedestrian-related traffic accidents have reached their highest level in more than a decade.
Injuries
67,000+
Children pedestrians injured
every year.
Fatalities
36%
36% of child pedestrian deaths happen between
3 p.m. and 7 p.m.
Getting worse.
Highest in over a decade
Pedestrian-related traffic accidents have reached their highest level in more than a decade.
Why families are choosing Officer Bob?
Why families are choosing Officer Bob?
Impossible to miss warning for drivers and your kids
✓
Impossible to miss warning for drivers and your kids
✓
Modern safety,
backed by traffic visibility technology
✓
Modern safety,
backed by traffic visibility technology
✓
Privacy-first coverage
✓
Privacy-first coverage
✓
Increased safety, no matter where they go.
✓
No subscriptions
✓
Safety that gets better with each upgrade
✓
Join 200+
Parents already
reserving Officer Bob.
Join 200+
Parents already
reserving Officer Bob.
Join
+
waitlisters & reservations
★★★★★
“The first time I saw it, I thought, ‘Why hasn’t someone built this already?’ It’s such a simple idea with a real purpose.”
- Dallas D. · Phoenix, AZ
Early reservation holder
★★★★★
“This is the one thing I didn’t know I needed. My kids ride bikes in the cul-de-sac every afternoon — and that’s exactly the window the stats are talking about.”
- Kara J. · Ventura, CA
Early reservation holder
★★★★★
“Anything that helps drivers notice my kids sooner is worth it.”
- Brittany M. · Tampa, FL
Early reservation holder
★★★★★
“The first time I saw it, I thought, ‘Why hasn’t someone built this already?’ It’s such a simple idea with a real purpose.”
- Dallas D. · Phoenix, AZ
Early reservation holder
★★★★★
“This is the one thing I didn’t know I needed. My kids ride bikes in the cul-de-sac every afternoon — and that’s exactly the window the stats are talking about.”
- Kara J. · Ventura, CA
Early reservation holder
★★★★★
“Anything that helps drivers notice my kids sooner is worth it.”
- Brittany M. · Tampa, FL
Early reservation holder
How does Officer Bob help?
Officer Bob uses ultra-bright 360° visibility to help drivers notice sooner where kids play—creating a smarter layer of neighborhood safety for driveways, sidewalks, and cul-de-sacs.
Does Officer Bob record video?
Yes. If something unexpected happens, Officer Bob can provide a private record when it matters most. Private. Local. Yours.
Who can access the recordings?
The recordings belong to you. They're designed to remain private and under the homeowner's control.
Does Officer Bob require Wi-Fi?
No. Core safety features are designed to work without Wi-Fi. Additional connected features may be available through future updates.
Can I upgrade Officer Bob over time?
Yes. Every Officer Bob is built around Beacon One™, our removable technology core designed to support future hardware and software improvements.
What does my reservation include?
Your reservation secures priority access, the best available launch pricing, and development updates as we move toward launch. Reservations are fully refundable.
How does Officer Bob help?
Officer Bob uses ultra-bright 360° visibility to help drivers notice sooner where kids play—creating a smarter layer of neighborhood safety for driveways, sidewalks, and cul-de-sacs.
Does Officer Bob record video?
Yes. If something unexpected happens, Officer Bob can provide a private record when it matters most. Private. Local. Yours.
Who can access the recordings?
The recordings belong to you. They're designed to remain private and under the homeowner's control.
Does Officer Bob require Wi-Fi?
No. Core safety features are designed to work without Wi-Fi. Additional connected features may be available through future updates.
Can I upgrade Officer Bob over time?
Yes. Every Officer Bob is built around Beacon One™, our removable technology core designed to support future hardware and software improvements.
What does my reservation include?
Your reservation secures priority access, the best available launch pricing, and development updates as we move toward launch. Reservations are fully refundable.
How does Officer Bob help?
Officer Bob uses ultra-bright 360° visibility to help drivers notice sooner where kids play—creating a smarter layer of neighborhood safety for driveways, sidewalks, and cul-de-sacs.
Does Officer Bob record video?
Yes. If something unexpected happens, Officer Bob can provide a private record when it matters most. Private. Local. Yours.
Who can access the recordings?
The recordings belong to you. They're designed to remain private and under the homeowner's control.
Does Officer Bob require Wi-Fi?
No. Core safety features are designed to work without Wi-Fi. Additional connected features may be available through future updates.
Can I upgrade Officer Bob over time?
Yes. Every Officer Bob is built around Beacon One™, our removable technology core designed to support future hardware and software improvements.
What does my reservation include?
Your reservation secures priority access, the best available launch pricing, and development updates as we move toward launch. Reservations are fully refundable.
WHAT YOU GET
Officer Bob is more than a sign — it’s built for smarter streets.
More than a sign — built for street safety.
Officer Bob. | Smart Beacon
Officer Bob. | Smart Beacon
A complete visible, rechargeable, upgradeable traffic-awareness companion for family streets.
Smart safety system
✓ 360° attention-grabbing safety lighting
✓ 360° safety lighting
✓ Beacon One™ camera and smart technology core
✓ Smart camera core
✓ Rechargeable battery with charging cradle
✓ Rechargeable cradle
✓ Weighted, weather-ready outdoor build
$399
$399
2-year warranty
with pre-order
2-year warranty with
preorder
2-year warranty
with pre-order
Reserve Officer Bob
Officer Bob Jr . | Lights Only
Officer Bob jr . | Lights Only
The entry-level lighting-only option for families who want extra visibility without the smart tech core.
Lighting-only starter
✓ 360° high-visibility safety lighting
✓ 360° safety lighting
✓ Rechargeable lighting system
✓ Rechargeable
✓ Weather-ready outdoor design
✓ Weather-ready
– No camera or smart technology core
$149
2-year warranty with
preorder · lighting only
2-year warranty with
preorder · lighting only
Reserve Officer Bob Jr.
Reserve today and receive $50 OFF
launch pricing.
$5 refundable reservation.
Officer Bob. | Smart Beacon
̶$̶3̶9̶9̶
$349
You save $50
Fully refundable deposit. Locks $349 — $50 under the $399 Kickstarter price, and the lowest it'll ever be.
Founder Pricing
A $50 Discount (Final Price $349): Your $5 deposit unlocks exclusive pricing as a thank you for early support.
Guaranteed Priority
We will pre-allocate and reserve 1 of the 1,000 limited slots strictly for you. These all ship first - before anyone else.
1 on 1 Team Access
Dedicated contact directly to the team, priority access, and early product updates.
How does the deposit work?
You get:
Place $5 Deposit
Get a Customized Link via Email upon Launch Day
Pay the Discounted Price to Finish Your Order
Reserve today and receive $50 OFF
launch pricing.
$5 refundable reservation.
Officer Bob. | Smart Beacon
̶$̶3̶9̶9̶
$349
You save $50
Fully refundable deposit. Locks $349 — $50 under the $399 Kickstarter price, and the lowest it'll ever be.
How it works:
Place $5 Deposit
Get a Customized Link via Email upon Launch Day
Pay the Discounted Price to Finish Your Order
You get:
Founder Pricing
A $50 Discount
(Final Price $349): Your $5 deposit unlocks exclusive pricing as a thank you for early support.
Guaranteed Priority
We will pre-allocate and reserve
1 of the 1,000 limited slots strictly for you. These all ship first - before anyone else.
1 on 1 Team Access
Dedicated contact directly to the team, priority access, and early product updates.
A note from our founder
The Dad who wanted better.
The Dad who wanted better.
Hi, I’m Chase.
Like a lot of parents, I realized we’d upgraded nearly everything around our kids…
…except the street they actually play on.
So I started building the product I wished existed.
Officer Bob is still being refined, and every reservation helps bring it one step closer.
Hi, I'm Chase.
Like a lot of parents, I realized we'd upgraded nearly everything around our kids...
...except the street they actually play on.
So I started building the product I wished existed.
Officer Bob is still being refined, and every reservation helps bring it one step closer.
— Chase Masterson, founder & dad
“We are on a mission to
upgrade the streets our kids play on.”
“We are on a mission to
upgrade the streets our kids play on.”
Launching 2026 ON KICKSTARTER
Reserve and get $50 off launch price.
Launching 2026 ON KICKSTARTER
Reserve and get $50 off launch price.
Get $50 off launch price.